Innovative Youth-Centric Clothing Collections

Experience the future of fashion with our cutting-edge designs that speak to your unique style and personality.

Personal Journey

Our Founder’s Fashion Story

Founded by Elin Joensen, with the dream of expanding the vision of what the clothing industry has to offer.

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LIMITED EDITIONS

When you have too many horses under the hood!

POPULAR DESIGNS

When you’re too awesome to give a damn

JUST IDGAF

When you just can’t be bothered

GOALS COLLECTIONS

Train insane or remain the same

More collections

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Customer Love Notes

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